Overview

Sky Bet has enjoyed major success in the last 10 years and have established themselves as one of the biggest bookmakers in the world. The success prompted Sky to branch out within the betting and gaming industry, leading to the development of four key products: Sky Bet, Sky Vegas, Sky Poker and Sky Bingo.

Software / Graphics

Navigation-wise, the Sky Bet site is clearly laid out and very user-friendly. Different sporting markets are listed from A-Z on the left hand side of the homepage, and the Quick Links and Extras sections means customers can quickly reach the page of their choice.

For us, the site’s Live Betting service is one of its best features. It is clearly displayed and excellently organised, and the Live Betting Calendar is a nice bonus; with just one click, this fantastic feature allows you to see all available odds for a multitude of sporting events.

Bonus and Promotions

Sky Bet has a generous welcome offer, giving all new customers a £40 free bet when they bet £10 of their own money.

They also offer a number of excellent promotions, ranging from price boosts to enhanced accumulators. These run every day and are designed to ensure customers get the best possible odds on some of the most popular markets.

However, the most attractive of the promotions is the Sky Bet Club; a scheme that is focused on giving Sky Bet customers exclusive rewards and bonuses. As part of the club, all customers receive a free £5 bet every week, provided they place bets totalling £25 or more. This is available for all customers on every sport.

Markets, Odds, Cashouts, Special Features

Sky Bet offers a wide variety of high-quality products, including competitive odds, a fantastic range of sports and markets, and well-organised live betting (just to name a few). They score especially highly in the assortment of sporting markets available, as well as the clear, uncomplicated layout of the site.

Once your bet is in-play you can head to Sky Bet’s award winning mobile app and use the Bet Tracker to see how your bet is doing. If you’ve placed a football bet and you aren’t that confident, you can head to the Bet Tracker to cash out your bet.

Deposit / Withdrawal

Withdrawing and depositing funds from or into your Sky Bet account is simple and pain-free.

The personal accounts page is clearly laid out, and customers can deposit anything from £5 – £50,000 using a multitude of payment methods, including:

• All major debit and credit cards (Visa, Mastercard, Visa Debit, Disa Electron, Solo, Laser and Maestro)
• E-Wallets (PayPal, MoneyBookers and Neteller)
• Bank transfers (Diners and Online Bank Transfer).

They have obviously endeavoured to make their customers’ payment process as secure as possible; a 3D Secure Card Authorisation system has been put in place to protect all transactions. They also have a live chat facility on the accounts page, meaning customers with urgent questions can get help straight away.

Customer Support

Sky Bet evidently has a dedicated and friendly Customer Care Team who are willing to answer any of your questions.

Help is easily accessible at all stages of the betting process, and there are numerous ways to contact the team, including: live chat, email, phone and fax. The Customer Care Team are available from 9am until midnight, whereas chat and email support is available 24 hours a day, 7 days a week.

They also have a dedicated service for Priority customers, meaning any Priority enquiries are dealt with swiftly and professionally.